Social Media Specialist

Jakarta, Indonesia


  • Proven working experience in the social media marketing field at least 2 years.

  • Excellent consulting, writing, editing (photo/video/text), and communication skills.

  • Strong knowledge of social media and a good understanding of major marketing channels.

  • Fluent in written Indonesian and English.

  • Demonstrable social media networking experience and social analytics tools knowledge.

  • Positive attitude, detail, and customer-oriented with good multitasking and organizational ability.

  • Excellent knowledge of social media marketing channels.

  • Self driven, excellent interpersonal skills.

  • Ability to multitask.

  • Have the ability to develop marketing strategies and can make reports.

  • Understand the concept of KOL

  • Have the ability to develop partnerships and community branding on social media.

Job Description

  • Develop, implement and manage multiple social media platforms.

  • Responsible in setting up, and optimizing social media platforms.

  • Propose new ideas and concepts for social media content.

  • Determine what content will reach B2B customers.

  • Create, publish and share new content (including caption, image, video) on a daily basis that builds meaningful customer connections and increases brand awareness.

  • Continuously improve by capturing and analyzing the appropriate data/metrics, insights and best practices, and then acting on the information.

  • Manage social media analytics tools for analyzing and reporting.

  • Track and analyze competitor’s platforms and marketing activities on a weekly basis.

  • Plan and execute social media strategy to reach KPI’s, highlight areas of improvement, and influence strategy.

  • Analyzing campaign performance and providing optimization recommendations.

  • Solve challenging business problems efficiently, especially when faced with time and operational constraints or ambiguity.

  • Stay up to date with the latest social media best practices and technologies.

  • Ensure that support teams track & measure the right performance indicators for social media success and provide feedback to companies on improving their social media strategies based on current and upcoming trends.

  • Work with the designers team to ensure content is informative and appealing.